"The sun is an eagle old, There in the windless west. Atop of the spirit-cliffs He builds him a crimson nest." –Vachel Lindsay (1879–1931)
Is your advertising and promotion strategy prepared for the back-to-school shopping rush? The graphic below looks at some key shopping stats for the period, including online buying trends, notes on who influences purchase behavior and what types of sales hold the most appeal. Worth considering in your planning - check out the full infographic below.
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